Q: WHO DO YOU WORK WITH?

A: I work mostly with small biz mamas, why? Quite simply I love working with and supporting fellow mums however I can because I get it, they are my people! The reason I am doing what I do is exactly the same as my clients; I want to be there for my family, have time to do all the fun things together whilst being in charge of my own career, schedule and finances - and I want all that for everyone else too! I aim to be fully flexible with working hours (because little ones are unpredictable), keep my services as affordable as I can (because Clarks shoes are the best but damn, are they expensive!) and be as friendly, open, honest and approachable in my methods and nature as I can be. 

Q: I AM NOT A MUM, CAN WE STILL WORK TOGETHER?

A: Hells yeah we can! My business niche is supporting mamas with getting their small biz out in the world but really - I want to support all the small businesses that I can! I work with female (this includes people identifying as female) creative small business owners - new and already established, who are ready to take the step and invest in their brand identity.

Q: I AM NOT A FEMALE, CAN WE STILL WORK TOGETHER?

A: The reason I specify working with females is that I feel my style of design is quite cute, bright and feminine. If what you are looking for in your branding is very different to what you see in my portfolio my first question to you will be 'why do you want to work with me?'. Choosing a designer that you resonate with is soooo important. Building a brand identity is a collaborative experience between designer and client, no one is going to get anything out of the partnership if your styles and values are not aligned. I have found that my style, values and way of working are at their best when working with female-run small businesses.

Q: WHAT IS BRAND IDENTITY?

A: Your brand identity at the most basic of levels comprises; logo, brand marks, typography, colours, images, photos - all the "pretty visuals".

Q: WHAT DOES A BRAND IDENTITY DESIGNER DO, AND WHY DO I NEED ONE?

A: A great question! A brand identity designer takes all those "pretty visuals" mentioned above and gives them life! I take into account your brand values, your mission and your message. I consider your target audience, your goals, your voice and your personality. That last one is a biggy for me! I want to inject your personality into your branding - why would you want to look like everyone else? Are you like everyone else or are you unique? Are you after just a logo in your favourite font and colour just 'because you like them' - or do you want a brand? Do you want to show that you are running a business that is intentional, that resonates with your customers, that is consistent across all your platforms? If you answered yes to any of those - then that's why you need me ;D I can not wait to help you take off with some awesome branding! 

Q: CAN YOU HELP ME THINK OF A BUSINESS NAME?

A: Sorry! I will not help you think up a business name, set up any accounts or help you write content. This is just not what I am here for. I can offer friendly advice though! Your name, values, mission, voice and vision should always 100% come from within.

Q: HOW LONG WILL A PROJECT TAKE?

A: This really depends on the package/project you go for. I usually set rough time frames up with clients at the start but for projects to be completed within any time frames, it depends on the amount of information and contact I am able to gain from clients. The more the better in both cases! I even accept waffle and ramble folks and don't be afraid to be specific when you dislike something! Constructive criticism just means I can iron out issues faster and I never consider it rude.

Q: HOW DO I PAY?

A: Full payment is requested via PayPal before any design work begins. The reason I request payment in full before any work is started means that there is no chasing of payments half way through projects. The benefits for clients here is that it is done and paid and you can just sit back and relax now. I consider my packages pretty reasonable and affordable in one payment, however if you have concerns about this just ask me and we can work out a payment plan.

Q: WHEN IS THE BEST TIME TO CONTACT YOU?

A: My working hours are Monday to Friday 9am-2pm and 8pm-10pm. I occasionally reply to urgent emails over the weekend. Please remember I am a solo small business owner, only human and have a small person to take care of too. 

Q: DO YOU INCLUDE ILLUSTRATIONS IN YOUR WORK?

A: Yes! If the design calls for it. For illustrations/photography I use awesome online resources such as Unsplash, Pexels and Creative Market for graphics and fonts with commercial licences.  If you draw however and want some of your own work included in your design, fab! Let me know! I can not transfer my licenses for fonts or graphics to clients but I can let you know which I am using and where you can purchase them from, should you need to, however.

© 2021 Jen Raffles | Magic Feather Designs

  • Instagram
  • Pinterest
  • Facebook