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Q: WHO DO YOU WORK WITH?

A: I work with passionate, value-driven and growing small businesses. My style of working is very supportive and collaborative, making me ideal for businesses that are within their first few years and looking to take that first investment into professional branding.  I feel my style of design is quite feminine, and my business values best align with fellow female leaders. If this description does not resonate with you but my design style does, please do get in touch I would love to hear from you! Building a brand identity is a collaborative experience between designer and client, no one is going to get anything out of the partnership if our styles and values are not aligned most of all. I am fully supportive and inclusive of all communities in all aspects of my business. 

Q: WHAT IS BRANDING?

A: Your branding at the most basic of levels comprises; logo, brand marks, typography, colours, images, photos and creative direction - all the "pretty visuals".

Q: WHAT DOES A BRANDING DESIGNER DO, AND WHY DO I NEED ONE?

A: A great question! A branding designer takes all those "pretty visuals" mentioned above and gives them life! I take into account your brand values, your mission and your message. I consider your target audience, your goals, your voice and your personality. That last one is a biggy for me! I want to inject your personality into your branding - why would you want to look like everyone else? Are you like everyone else or are you unique? Are you after just a logo in your favourite font and colour just 'because you like them' - or do you want a brand? Do you want to show that you are running a business that is intentional, that resonates with your customers, that is consistent across all your platforms? If you answered yes to any of those - then that's why you need me ;D 

Q: CAN YOU HELP ME THINK OF A BUSINESS NAME?

A: Sorry! I will not help you think up a business name, set up any accounts or help you write content. This is just not what I am here for. I can offer friendly advice though! Your name, values, mission, voice and vision should always 100% come from within and ideally, you should have an idea of these before we start working together because you can bet your bottom dollar I am going to ask you about them! You need these foundations clear in your head if I am able to visually interpret them for you.

Q: HOW LONG WILL A PROJECT TAKE?

A: This really depends on the package/project you go for. I usually set rough time frames up with clients at the start but for projects to be completed within any time frame, it depends on the amount of information and contact I am able to gain from clients. The more the better in both cases! I would ideally set aside 2-5 weeks for your project to be completed, I don't believe in rushing something that is integral to your business and so personal to you - which your brand identity absolutely is! 

Q: HOW DO I PAY?

A: A non-refundable 50% deposit is taken before any work begins, this also holds your booking with me if you sign up in advance. This deposit is part of your final fee, not additional, the second instalment of 50% is taken before the release of any final files and guidelines. You can also pay in full, upfront if you wish to. I have a refund policy in place, which is laid out within your contract. Revisions and extras requested that are not included within your package are charged separately. I use Monzo to send invoices and to accept payments via bank transfer.

Q: HOW DO REVISIONS WORK?

A: All of my packages include 3 revisions. Significant changes like complete colour or font changes, complete creative direction changes, complete changes to the logo or socials after they have previously been signed off are considered 'revisions' with me. This does not include what I would class as minor 'tweaks', so moving the placement of some words ever so slightly, altering a single colour of a single element etc. you can go wild with these (within reason!). Do not worry however, I will keep you on track as far as revisions go, before invoicing you any additional charges.

Q: HOW DO I CONTACT YOU?

A: My office hours are Monday to Friday 9am-3pm. I will send anything important via email to you, if you have a quick question feel free to send me an Instagram DM though (bonus points for voice notes!). I always like to have consultations regarding designs via Zoom or similar face to face call services, as so much can be lost in translation when it comes to text correspondence. You should expect to hear from me weekly regarding the progress of our project.

Q: DO YOU INCLUDE ILLUSTRATIONS IN YOUR WORK?

A: Yes! If the design calls for it. For illustrations/photography I use awesome online resources such as Unsplash, Pexels and Creative Market for graphics and fonts with commercial licences.  If you draw however and want some of your own work included in your design, fab! Let me know! I can not transfer my licenses for fonts or graphics to clients but I can let you know which I am using and where you can purchase them from, should you need to, however.

Q: BRANDING IS A LOT OF MONEY AND I WORRY ABOUT THE EXPENSE...

A: Stop thinking about it as a cost, I appreciate that is easy for me to say, but speaking to you as a small business owner with a budget of my own - investing in my business has been one of the best choices I ever made, and continue to make. I invest in my business's success, and to me that is priceless. Investing in your business will help you to understand the investment you might be asking of your own customers. I outsource/invest in services that are not my strong point, so I can focus on areas that are. I invest to save me time and get outside eyes on my business when sometimes I can be a little too close to it in order to see the right way forward. I make investments so I can improve my skills and services so that I know I am offering the very best of me to my customers. What is not investing costing you, is the bigger question!